OH MAE GOD !

Album cover art for Mae Muller

With the AI debate in full swing, I challenged the tool to write my next post. Here it is.

I recently had the pleasure of being commissioned to shoot the artwork for Mae Muller's debut album. As a talented up-and-coming artist, it was an honor to be able to help bring her vision to life. The shoot took place at a studio located in the heart of London.

We spent the morning preparing for the shoot, carefully selecting the wardrobe and accessories that would best convey Mae's unique style and personality. We experimented with different lighting techniques and backdrops until we had created the perfect atmosphere for the shoot.

Once everything was ready, Mae stepped into the spotlight and began performing for the camera. Her energy and passion were contagious. Mae switched characters 14 times in one day for this shoot. I was able to capture some truly stunning shots, showing off Mae's natural beauty and incredible talent.

After the shoot wrapped, we reviewed the images together and chose the perfect shots to use for the album artwork. Seeing the finished product, I was filled with a sense of pride and professionalism that comes with a job well done.

Working with Mae Muller on her debut album was an unforgettable experience. It was a joy to collaborate with such a talented artist and to be a part of the journey towards creating something special.

Mae Muller switched characters 14 times in one day for this shoot.

Ghosts don't have shadows

As Brussels today is a “ghost town”, I drew inspiration by the Indonesian myth of Pocong, the shred ghost representing a soul trapped in its white sheets. This character is currently used in Indonesia to scare people in order to increase their awareness of COVID-19 danger.

I have a strong connection with Java because of previous projects on the island: to me, it always conveyed a mysterious atmosphere.

In this new project the personal adaptation of the myth of Pocong is a metaphor for the ghost city Brussels has become because of the COVID-19 restrictions. The muted streets as a big theatre - the only one allowed these days... - playing the invisible side by side walk of Life and Death. The few spectators are lonely and by themselves, showing the defection of disappearance: like outlaw ghosts drifting around the city, without neither direction nor substance, they are suspended in time and space. Not even the wrapping shreds of Pocong ghosts for them: in their transparent presence there’s the memory of what they were and the possibility of what they could be.

Finally, they don’t have shadows, because ghosts don’t have shadows.

HOLY GIN FOR ALL

This period allows us to think and rethink, the way we work, the way we live.

I had the idea to support a local brand. I asked them for a bottle (that soon will be opened) and created this image.

What better time to make a still live study for the lovely people of Holy Water Gin.

KITCH AT HOME

These days are strange, but also special.

We stay home to protect the vulnerable ones, while we take time to get inspired, slow down and create work from home.

Hope this situation ends soon and that the outcome of all this will be positive. Take good care & create amazing stuff!

MIST teas delight

It has been a privilege to shoot this print campaign for MIST

Great team, lovely people, most demanding client ever (it’s my own brand) ;-) Taiwanese specialty teas! mistteas.com

Clarity of thought

In this project I investigate the search of and the creation (if this would be even possible) of a moment “ the clarity of thought”. A sensation we all try to achieve. In a later stage of life or during our most turbulent years in life. Overwelmed by these .. mostly brief.. moments we try to hang on to them. Imagine if we could create this experience in a physical or alchemic way. It happens in our subconciousness and in complete balance with ourselves. Uncontrolled total peace and clear vision.

We can consider that Clarity of thought is developed via a moment- by- moment process in the midst of thinking. The mystery of the human brain. Some dark force as a substitute for self controle. It is not rocket science...It's more compicated than that. The question is posed to the mind thus evoking a response; causing one to observe ones own thinking processes while taking the time to think and gather information via reflection, upon reflection a visual thought is generated which allows additional thought to come forth compounding on what has been spoken prior; thus each compounded thought brings additional clarity.

As if we are guided by unknown hands by a gathering through a mysterious happening.

Hand-carved frames from Java. Open 2m10 - closed 1m05

First exhibited in Galerie Goutal - Aix En Provence

Like a painting...

Belgian surrealism

I created this cover image for the 2018-2019 program of the cultural houses De MUZE (Meise) and De Zandloper (Wemmel). The image had to represent the spectators experience in a theater. Inspired by Edward Hopper and Magritte, I created a surreal image that stands for the Belgian surreal character.

Brussels Finest

I am working on a series that started through an invitation by BRUZZ weekly magazine. The section in the magazine is called Framed, where they ask a Brussels based photographer to share his/her vision on Brussels.

I chose to photograph Brussels and its influencers, representing a city that has shortness of sunlight. In a typical Brussels landscape or location. The subjects, persons in the picture choose the next person to be photographed. For Bruzz I will make 4 images, 1 image a week, during one month. 

I decided to continue the series till I have a minimum of 20 images. So curious where this will lead me to. From Marc Didden, a director and writer, till.....

MARC DIDDEN, director and writer

DORIEN SELLESLAGH, barista and tea sommelier at OR coffee roasters Brussels.

Steven Desair, Eatmosphere founder and zero waste entrepreneur.

Eva De Roo, Studio Brussel radio host, sets radio on fire for a living.

CLARITY OF THOUGHT

Just shot the first part of my new personal work in Brussels: "Clarity of thought"

In this project I investigate the search of and the creation (if this would be even possible) of a moment “ the clarity of thought”. A sensation we all try to achieve. In a later stage of life or during our most turbulent years in life. Overwelmed by these .. mostly brief.. moments we try to hang on to them. Imagine if we could create this experience in a physical or alchemic way. It happens in our subconciousness and in complete balance with ourselves. Uncontrolled total peace and clear vision.

We can consider that Clarity of thought is developed via a moment- by- moment process in the midst of thinking. The mystery of the human brain. Some dark force as a substitute for self controle. It is not rocket science...It's more compicated than that. The question is posed to the mind thus evoking a response; causing one to observe ones own thinking processes while taking the time to think and gather information via reflection, upon reflection a visual thought is generated which allows additional thought to come forth compounding on what has been spoken prior; thus each compounded thought brings additional clarity.

As if we are guided by unknown hands by a gathering through a mysterious happening. 

Soon travelling to Java to continue the process. Keep you updated!

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GINFUSION - Launch campaign

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American Tourister Campaign

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